Willow Manor
30 Princeton Boulevard
Lowell, MA 01851

978 454-8086

Our Leadership Team

Frank McGuire
Center Executive Director

Frank is a graduate of the University of Massachusetts Lowell with a BS in Business Management and a minor in Computer Science. He has been employed by Genesis HealthCare since 2002 and a licensed Administrator since 2004. He is a certified trainer for the Coaching Approach to Supervision, was a Member of the North East A/R steering committee and on the advisory committee for creating a "Remarkable Candidate Experience" for all of our prospective employees. Frank spent a year and a half as the Assistant Administrator of a 173 bed facility before ending up at Willow Manor where he spent 3 years. Frank spent 6 ½ years at Palm Center and then spent 2 years in the Assisted living world before returning to Genesis HealthCare and Willow Manor in November of 2017. Frank is dedicated to providing excellent customer service and outstanding outcomes for patients and staff alike.

Tina Nickles
Director of Admissions

Tina joined the Genesis HealthCare team in 2009 at Willow Manor. She worked on our Transitional Care Unit on the 2nd floor as the nursing unit secretary. Tina has also gone to other Genesis HealthCare facilities and trained the new nursing unit secretaries.  Tina continues to climb the Genesis HealthCare ladder and was promoted to Director of Admissions.